what you need to know
- Microsoft has provided an update on Bing after the release of Bing Chat AI.
- The company has revealed that the search engine has surpassed 100 million daily active users for the first time.
- Approximately 1/3 of users interact with Bing Chat on a daily basis.
Microsoft has announced that its Bing search engine has surpassed 100 million daily active users for the first time in its history, just a few weeks after the launch of Bing Chat. Additionally, Microsoft says that 1/3 of users who are part of the Bing Chat preview use it daily and that there have been 45 million chats since its launch.
The daily active user stat is a big deal, as the company says it’s the first time it can measure that 100 million number, after several years of “steady progress.” In fact, Microsoft says that it’s fully aware of how small this number is compared to Google, but that it’s happy with the growth it’s seen in recent weeks.
Microsoft CVP Yusef Mehdi said the following in a blog post:
“We’re pleased to share that after several years of steady progress, and with a little boost from Bing’s million+ new preview users, we’ve surpassed 100 million Bing daily active users. That’s a number surprisingly remarkable and yet we are fully aware that we are still a small, low, single digit turnout player.That being said, it feels good to be at the dance!
In addition to these statistics, Microsoft says that the use of Bing on mobile devices has also grown, thanks to the launch of its new Bing app, which has led to a 6x increase in daily active users.
Microsoft is confident that it will continue to see growth with Bing and Edge over the coming months as it continues to add and improve AI features. “We see this appeal of the new Bing as validation of our view that search needs to be reinvented and of the unique value proposition of combining Search + Answers + Chat + Create in a single experience.” Mehdi said.
The company plans to expand its AI offerings through more products and services in the coming weeks and months. Microsoft is holding an event on March 16 where it says it will talk about the future of working with AI, where it is expected to detail new AI additions to Microsoft Office.